TREADTRAILS

Last Updated: January 15, 2025

Privacy Policy

How Tread Trails collects, uses, and protects your personal information across our platform.

GDPR Compliant

Introduction

At Tread Trails, we are deeply committed to safeguarding the privacy and security of every user who trusts us with their personal information. This Privacy Policy describes our practices around the collection, use, storage, and protection of data when you access or interact with our platform — whether you are browsing parts, booking studio time, or completing a purchase.

By using Tread Trails, you acknowledge that you have read and understood this Privacy Policy and agree to our data practices as described herein. If you do not agree, please discontinue use of the platform.

Information We Collect

We collect several categories of information to provide, maintain, and improve our services. This includes information you provide directly and data collected automatically as you use the platform.

Personal Information

  • Full name, email address, and mobile number provided during registration
  • Billing address and shipping address for order fulfilment
  • Profile photo and vehicle preferences you optionally provide
  • Company and GST details for corporate programmes when requested

Browsing & Fitment Behaviour

  • Products viewed, saved to wishlist, and compared
  • Search queries, filters applied, and time spent on listings
  • Saved vehicles and platform fitment lookups
  • Studio booking scheduling activity

Booking & Payment Information

  • Booking confirmation details, reservation amounts, and order IDs
  • Encrypted payment details processed via PCI-DSS compliant gateways
  • Transaction history, receipts, and refund records

How We Use Information

The information we collect is used strictly to deliver, personalise, and improve your experience. We never sell your data to third parties for their independent marketing.

  1. To create and manage your Tread Trails account and authenticate your identity
  2. To process orders, bookings, payments, and coordinate delivery or studio fitment
  3. To personalise product and platform recommendations
  4. To send transactional notifications, booking confirmations, and service updates
  5. To detect, investigate, and prevent fraudulent activity and security incidents
  6. To comply with applicable legal obligations and regulatory requirements
  7. To generate anonymised analytics that improve platform performance

Cookies & Tracking

Tread Trails uses cookies and similar tracking technologies to recognise you across sessions, remember your preferences, and gather analytics data.

  • Essential Cookies — required for cart, auth, and secure checkout
  • Preference Cookies — remember wishlist, compare, and saved vehicles
  • Analytics Cookies — anonymised usage insights to improve the site

Sharing of Information

We share your information only in the limited circumstances listed below and always with appropriate data protection agreements in place.

  • Payment processors (Stripe / Razorpay) under PCI-DSS compliance
  • Logistics and delivery partners for order transportation
  • Law enforcement or regulatory bodies when legally required
  • Successor entities in a merger or acquisition (with prior notice)
We never sell, rent, or trade your personal information to third-party marketers. Any data shared with partners is governed by strict data processing agreements.

Data Security

We implement industry-standard technical and organisational measures to protect your data against unauthorised access, alteration, disclosure, or destruction.

  • Encryption for data at rest and in transit (TLS)
  • Multi-factor authentication available for accounts
  • Regular security reviews and monitoring
  • Access controls limited to authorised studio staff

User Rights

You have meaningful rights over your personal data. Exercise them at any time by contacting us or through your account settings.

  • Right to Access — request a copy of data we hold about you
  • Right to Correction — update inaccurate personal information
  • Right to Erasure — request deletion of your account and associated data
  • Right to Portability — export your data in a machine-readable format
  • Right to Object — opt out of marketing processing
Account deletion requests are processed within 30 days. Some data may be retained for up to 7 years to comply with financial reporting obligations under Indian law.

Third-Party Services

Our platform integrates with third-party services whose own privacy policies govern their data practices.

  • Google Maps API — studio location and routing
  • Google Analytics — aggregated, anonymised usage analytics
  • Stripe / Razorpay — secure payment processing
  • WhatsApp / messaging providers — booking follow-ups
  • YouTube — embedded walkaround and review videos

Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will notify you via email and display a notice on the platform before changes take effect.

Continued use of Tread Trails after the effective date of any update constitutes your acceptance of the revised Privacy Policy. We recommend reviewing this page periodically.

Contact Us

Questions about this policy or your data? Reach our privacy team using the channels below.

Privacy Email

privacy@treadtrails.com

Privacy Hotline

+91 80 4567 8900

Response Time

Within 72 hours

Studio Address

Bengaluru · Mumbai · Dubai